Toronto, Ontario–(Newsfile Corp. – December 22, 2020) – SLANG Worldwide Inc. (CSE: SLNG) (OTCQB: SLGWF) (“SLANG” or the “Company“), a leading global cannabis consumer packaged goods (CPG) company with a diversified portfolio of popular brands, today announced that it has entered into a strategic partnership to manufacture and distribute cannabis products for Flower by Edie Parker.
Founded in 2010 by Brett Heyman, Edie Parker gained global recognition for its high-quality handbags, accessories and home décor. In 2019, the brand expanded into the cannabis and cannabis accessories category under the namesake Flower by Edie Parker. To date, Flower by Edie Parker continues to usher in a new generation of cannabis users with its artisanal acrylic, ceramic and hand blown glass accessories. The collection features a rotating curation of stash jars, lighters, ashtrays, grinders, bongs, blunt tips, pipes, rolling papers, rolling trays and a distinctly canna-friendly take on Heyman’s signature acrylic bags.
Friends and supporters of the brand include Kasey Musgraves, Gigi Hadid, Demi Lovato, Laverne Cox, Kaia Gerber, Tracee Ellis Ross, Kylie Jenner, Gwyneth Paltrow, Charlie XCX, Busy Philipps, and many more. Earlier this year they established the Edie Parker Foundation, a 501(c)(3), which focuses predominantly on women and children whose lives have been disproportionately affected by the enforcement of cannabis laws. To date, the Foundation has supported vulnerable communities through partnering with such organizations as the Women’s Prison Association, The Bail Project, The Last Prisoner Project and, during the pandemic, Good Plus, City Meals on Wheels, No Kid Hungry and Feeding America.
SLANG, through its network partners, will produce branded products for Edie Parker through a white labeling agreement. The formal partnership builds upon a recent order for Edie Parker-branded O.penVAPE batteries.
“We are proud to partner with a well-regarded brand like Edie Parker which has embraced the potential of cannabis products to grow its business,” said SLANG President & CEO Chris Driessen. “Offering our best-in-class manufacturing and distribution capabilities to third parties represents an exciting avenue of growth for SLANG. We’re seeing a proliferation of brands seeking to leverage SLANG’s network to expand their footprint in a rapid and cost-effective manner, and we very much welcome that opportunity.”
“Flower by Edie Parker is the first mainstream brand to fully merge the worlds of Fashion and Flower. It is our goal that individuals engage with cannabis like any other brand that sparks joy in their lives,” shared Brett Heyman, Founder and Creative Director of Edie Parker. “The SLANG team manages a portfolio of some of the best-known brands in cannabis and we are enthusiastic about growing with them.”
The SLANG-manufactured products are expected to launch in Colorado in early 2021, with the potential to expand into additional markets over time.
Investor and Public Relations Services
The Company also announces that it has engaged KCSA Strategic Communications (“KCSA“) to provide investor relations and public relations services effective as of January 1, 2021. KCSA is a fully integrated communications consultancy with a creative and strategic approach to public relations, investor relations and social media. SLANG’s contract with KCSA commences with an initial 6-month term, for a monthly fee of USD$13,500, and continues thereafter until SLANG or KCSA provides 90 days written notice of intention to cease. KCSA does not currently hold an equity interest in SLANG.
Media and Investor inquiries
About SLANG Worldwide Inc.
SLANG Worldwide Inc. is a global leader in the cannabis CPG sector with a diversified portfolio of popular brands distributed across the United States. The Company specializes in acquiring and developing market-proven regional brands as well as launching innovative new brands to seize global market opportunities. SLANG is listed on the Canadian Securities Exchange under the ticker symbol SLNG and on the OTCQB under the symbol SLGWF. For more information, please visit www.slangww.com.
This news release contains statements that constitute “forward-looking statements.” Such forward-looking statements involve known and unknown risks, uncertainties and other factors that may cause actual results, performance or achievements, or developments in the industry to differ materially from the anticipated results, performance or achievements expressed or implied by such forward-looking statements. Forward-looking statements are statements that are not historical facts and are generally, but not always, identified by the words “expects,” “plans”, “anticipates”, “believes”, “intends”, “estimates”, “projects”, “potential” and similar expressions, or that events or conditions “will”, “would”, “may”, “could” or “should” occur. Forward-looking statements in this news release include, but are not limited to, statements regarding the potential expansion of the Company’s third-party manufacturing agreements into additional markets.
Forward-looking statements are necessarily based upon a number of estimates and assumptions that, while considered reasonable by management of SLANG at this time, are inherently subject to significant business, economic and competitive risks, uncertainties and contingencies that could cause actual results to differ materially from those expressed or implied in such statements. Investors are cautioned not to put undue reliance on forward-looking statements. Applicable risks and uncertainties include, but are not limited to regulatory risks, risks related to the COVID-19 global pandemic, changes in laws, resolutions and guidelines, market risks, concentration risks, operating history, competition, the risks associated with international and foreign operations and the other risks identified under the headings “Risk Factors” in SLANG’s final long form prospectus dated January 17, 2019 and “Risks and Uncertainties” in the management discussion and analysis for the year ended December 31, 2019 and six months ended June 30, 2020, each as filed on SEDAR at www.sedar.com. SLANG is not under any obligation, and expressly disclaims any intention or obligation, to update or revise any forward-looking information, whether as a result of new information, future events or otherwise, except as expressly required by applicable law.
Third Party Information
This press release includes market and industry data that has been obtained from third party sources, including industry publications. The Company believes that the industry data is accurate and that its estimates and assumptions are reasonable, but there is no assurance as to the accuracy or completeness of this data. Third party sources generally state that the information contained therein has been obtained from sources believed to be reliable, but there is no assurance as to the accuracy or completeness of included information. Although the data is believed to be reliable, the Company has not independently verified any of the data from third party sources referred to in this press release or ascertained the underlying economic assumptions relied upon by such sources.
The Canadian Securities Exchange has not reviewed, approved or disapproved the content of this news release.
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